Boost In-Store Purchases with Interactive Signage Solution
Advantech DS-570, an Intel® Celeron® J1900 Quad-core based Ultra HD signage player integrated with RFID solution and management software, provides an intelligent interactive retail signage solution. Advantech DS-570 interacts with RFID tags on the merchandise. It can detect when a shopper picks up an item and plays back videos related to the selected product and can suggest recommended promotions on nearby displays. In this way, DS-570 provides media content specific to customers’ needs at the point at which they are making the decision to purchase. All content playback is logged real-time back to the WebAccess/IMM for online reporting. It can also collect data by counting tagged products being picked, and sense how long it takes the customer to purchase a product; sending all data back to the cloud to be analyzed. By using Advantech’s WISE-PaaS IoT software platform hosted on Microsoft’s Azure infrastructure, customer preferences and behavior predictions can be predicted which can help retailers’ proactively develop their promotion plans, more efficiently design their store layout, and generate big data insights and business intelligence.
• Supports Ultra HD playback with Intel® Celeron® J1900 Quad-core processor and an integrated nVidia GeForce GT 730M graphic engine.
• Multi-media content to be scheduled and updated remotely from web-based WebAccess/IMM software.
• New interactive signage solution integrated traditional retail point of sale (RFID).
• Real time data collection and analysis for business intelligence.