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Enabling Digital Menu Boards with the DS-300 Series: Power, Flexibility & Outdoor Durability

25.07.2025
Enabling Digital Menu Boards with the DS-300 Series: Power, Flexibility & Outdoor Durability

As digital transformation accelerates, digital menu boards have evolved from static displays to intelligent, adaptive interfaces that shape consumer behavior and elevate brand experiences. The DS-300 Series, including the DS-330 and DS-380, is at the forefront of this evolution—designed to meet the rigorous demands of both indoor and outdoor digital signage environments, particularly in Quick-Service Restaurants (QSRs) and retail.

From Display to Intelligent Communication

Traditional loop-based content systems can’t keep up with today’s demands. The DS-300 Series enables a dynamic, data-driven signage ecosystem that adapts content in real time. Whether it’s weather-triggered promotions or location-specific menus, the DS-330 and DS-380 provide the performance and connectivity to create seamless experiences.

Built for Harsh Environments & Seamless Integration

Powered by the energy-efficient Intel® Atom x7433RE, the DS-330 delivers 4K content across triple displays in a compact, fanless form factor. Its rugged, semi-industrial design operates reliably in temperatures from -20°C to 60°C with 12–24V wide-range power input, making it ideal for outdoor menu boards, transit kiosks, and retail drive-thrus.

The DS-380, built for high-performance indoor signage, supports 8K video output across four HDMI ports and is ideal for high-impact displays in flagship stores or QSR interiors.

Both models feature:

  • Rich I/O: USB 3.2, USB-C, dual 2.5GbE LAN, powered COM ports · 
  • Triple display support with hardware EDID to ensure continuous video output—even after signal interruptions ·         
  • Out-of-Band (OOB) management for remote system access and control, even if the OS is down ·         
  • Modular M.2 slots for Wi-Fi, SSD, or third-party expansion

Empowering Marketing Teams with CMS Integration

With hardware-accelerated graphics and strong processing at the edge, the DS-330 enables localized logic such as:

  • Weather-based menu adjustments ·         
  • Time-of-day promotional switching ·         
  • POS-integrated upselling algorithms

When paired with CMS platforms like WISE-PaaS or third-party signage systems, marketers can deploy dynamic content strategies with IT support kept minimal through OOB and remote diagnostics.

Use Case: Indoor + Outdoor Digital Menu Boards

Indoor Applications:

  • Flexible, modular placement across ordering lines ·         
  • Multi-screen configurations to improve visual flow ·         
  • Intelligent suggestive selling with dynamic upsell and cross-sell content

Outdoor Applications:

  • Fanless design ensures reliable operation in extreme temperatures and high-humidity conditions ·         
  • Supports anti-reflective 4K displays for clear visibility in bright, sunlit environments ·         
  • Reliable performance in semi-industrial setups, with wide-range power input and compatibility with weatherproof enclosures

The Result: Smarter Signage, Stronger Engagement

Businesses that deploy DS-300 Series systems gain:

  • Improved order accuracy and effective upselling ·         
  • Shorter wait times and a smoother customer experience ·         
  • Greater campaign agility through marketer-driven CMS control ·         
  • Reduced maintenance costs with OOB and remote health monitoring

Whether you're upgrading drive-thru menu boards or refreshing indoor displays, the DS-330 and DS-380 bring enterprise-grade reliability and next-gen performance to the heart of the digital signage experience.